Backlash aplenty in response to Yahoo deciding it deserves a place on Flickr’s logo. Yahoo simply inserted a small logo to the right side of the Flickr logo so it reads “Flickr from Yahoo,” a seemingly mild addition, to which the community responded with great opposition. Is it all a bunch of hot air, or [...]
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September 30th, 2009 | Tags: Flickr, MySpace, Yahoo | Category: Social media marketing | Leave a comment
Ever wanted to be friends, or just follow your favorite brand? Then check out this intensive list of 25 top companies and their social media profiles. Now you can not only be friends with your mom on Facebook, but a whole slew of buinesses. This does show that businesses were right in making these social [...] September 21st, 2009 | Tags: Facebook, MySpace, Social media statistics, Twitter | Category: Social media marketing | Leave a comment
Whole Foods is suffering some serious setbacks, faltering heavily after an opinion piece that ran in the Wall Street Journal by their CEO, John Mackey, about health care reform. Once considered a pinnacle of industry in terms of their social media strategy, with 1.2 million followers on Twitter and 100,000 fans on Facebook, Whole Foods [...] August 25th, 2009 | Tags: Anonymity, Apple, Auto industry, Craigslist, Crisis management, Facebook, Google, iLike, iPhone, MySpace, Privacy, Social media strategies, Spotify, Technology, Twitter | Category: Social media marketing | Leave a comment
MySpace is nearing a deal to acquire iLike, the Facebook favourite which helps connect music-lovers by allowing them to share playlists, concert plans and recommends music based on those playlists and those of users friends. Boasting a user base of 50 million users, iLike will increase the stranglehold MySpace already has on the most popular [...] August 18th, 2009 | Tags: Bit.ly, Facebook, iLike, MySpace, Open Source, Real time search, Social media strategies, Tr.im, YouTube | Category: Social media marketing | Leave a comment
Never click online ads while you’re perusing your friends list? You’re not alone says research by LinkShare released today. Apparently only 5% of users pay attention to ads, in what’s referred to as banner blindness. More evidence that engagement is crucial and bombardment is bust. Taking a departure from being ‘a place for friends’, MySpace will [...] August 14th, 2009 | Tags: Advertising, Facebook, Music industry, MySpace, Public Relations, Twitter | Category: Social media marketing | Leave a comment
Talk of record labels working in conjunction with network technology companies to move recording artists back to the label’s territory and away from communities like MySpace. Direct accessibility to the fan community would help the record labels change their stagnant business models, gather more interesting data about fan tastes and most interestingly bring about a [...] August 13th, 2009 | Tags: Monetization, Music industry, MySpace, Social media strategies | Category: Social media marketing | 2 comments
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