Hello to all the Fisheye readers out there. Yesterday was my first day on the job as the new Redpath Acts of Sweetness Ambassador. And by that of course I mean that I am the lucky person who gets to give out free hot chocolate, cookies, cakes and anything else Redpath’s sugar can be used [...]
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While we are use to seeing the PC belittled in ads, Verizon is now taking aim at the iPhone, in a new campaign for their branded version of Android-based smart phones. The aptly named Droid is quick to highlight the many shortcomings of the iPhone and then churns out some nice typography through a science-fiction, [...] October 26th, 2009 | Tags: Advertising, android, Apple, bell, Google, iPhone, rogers, smart phones, Technology, telus | Category: Social media marketing | 4 comments
I’m not ashamed to admit that I yell at my television. Although it is an exercise in futility, it’s somehow cathartic. Luckily, now I have an audience to share my admiration or disdain for characters, story lines and acting live on Fox during reruns of Fringe and Glee using Twitter. The commentary will be displayed [...] September 2nd, 2009 | Tags: Advertising, Automotive industry, Crisis management, Facebook, iPhone, Monetization, Public Relations, Social media statistics, Social media strategies, Technology, Television, Twitter, Twitter trends | Category: Social media marketing | Leave a comment
In an analysis of consumers’ participation in social technologies in 2009 by Sean Corcoran and data expert Cynthia Pflaum in The Broad Reach of Social Technologies, the US has seen creators grow slowly and joiner activity and spectating become almost universal. This means that creators, those who create or upload content, are contributing but not [...] August 27th, 2009 | Tags: Blogging, Facebook, Nokia, Social media statistics, Social media strategies, Technology | Category: Social media marketing | Leave a comment
Whole Foods is suffering some serious setbacks, faltering heavily after an opinion piece that ran in the Wall Street Journal by their CEO, John Mackey, about health care reform. Once considered a pinnacle of industry in terms of their social media strategy, with 1.2 million followers on Twitter and 100,000 fans on Facebook, Whole Foods [...] August 25th, 2009 | Tags: Anonymity, Apple, Auto industry, Craigslist, Crisis management, Facebook, Google, iLike, iPhone, MySpace, Privacy, Social media strategies, Spotify, Technology, Twitter | Category: Social media marketing | Leave a comment
Interesting visualization of three studies (conducted by Sysomos and Pear Analytics) that the Information is Beautiful blog released in an appealing way that really helps to understand a multitude of Twitter stats in a colorfully, fun way. Click the picture above to take a look at the rest of the stats. Google has been [...] August 20th, 2009 | Tags: Anonymity, Captchas, Facebook, Google, Microsoft, Privacy, Social media statistics, Social media strategies, Sony, Technology, Twitter | Category: Social media marketing | Leave a comment
Is social media a fad or the biggest shift since the Industrial Revolution? Some interesting statistics in that video, and some more from Universal McCann and their “Power to the People: Social Media Tracker” study which notes that 62.5% of worldwide internet users between 16-54 have created social networking profiles. Though in an interesting departure [...] August 19th, 2009 | Tags: Crisis management, Facebook, iPhone, Public Relations, Social media statistics, Technology, Tumblr | Category: Social media marketing | Leave a comment
Google making efforts to become more sociable by implementing some social networking tools to their iGoogle personalized homepage platform. Users already have the ability take headlines of major news sites and blogs and add other gadgets in order to personalize their homepage. This will make Google a very well rounded service with many users probably [...] August 12th, 2009 | Tags: Google, Intern misadventures, Technology, Twitter trends | Category: Social media marketing | Leave a comment
A great weekend with some free fireworks provided by nature, the pre-season kicking off for the NFL and some interesting developments in the attacks on Twitter and other popular web sites. Apparently the attacks were aimed at a Georgian blogger, Cyxymu, who blames Russia for the DDoS attacks. He claims attacks on Twitter, Facebook [...] August 10th, 2009 | Tags: DDoS, Facebook, LiveJournal, Technology, Twitter | Category: Social media marketing | Leave a comment
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